Monday, January 30, 2012

Week 4

Blog Post #2 Directions
BP #2 Percentage Value: 4%
Format: Blog post
Submission: Post your BP #2 to your blog.
Due Date: Refer to the course schedule.
Topic: Television


Directions:  
Compose a five-paragraph minimum evaluation of a television show episode. (Make sure to choose a show that currently airs on television.)  Inform your audience of the show's genre, of the channel it airs on, and of the day and time it appears on that channel. Your evaluation should include an overview of the episode’s plot, descriptions of its featured persons/characters, and your opinion about what worked well (or, what didn’t work well) in the episode.  Also assess the reasons for the show's popularity.  

Tuesday, January 17, 2012

Week 2

ENG 247: Blog Post #1 Directions
Topic: Advertising
General Directions: In correspondence with the assigned textbook reading for Week 2, you will perform a critical analysis of a contemporary commercial, of your choice, for this first blog post.  The commercial should advertise a current, popular product.  Your goals are to summarize the content of the commercial, address the commercial’s application of the rhetorical appeals, and offer a response to and/or criticisms of the commercial’s effectiveness. 
Compose thoughtful, thorough responses to the following questions and prompts:
1. Inform your audience of the product featured in the commercial and the brand or company associated with the product. (1-2 sentences)
2. Provide a summary (2 paragraphs minimum) of the chosen commercial. Offer a beginning-to-end overview of the content, while also being descriptive.  Assume that your audience has never seen the commercial before.
3. Apply the three rhetorical appeals (logos, ethos, pathos) to the commercial.  Is the commercial’s intended message sound/logical?  Is the commercial’s content credible/reliable? How does the commercial attempt to emotionally appeal to viewers? (1-2 paragraphs)
4. Lastly, offer your own evaluation of the contemporary commercial.  Is it effective or ineffective, and why?  (1-2 paragraphs)